Starbucks loyalists quickly grab its reusable Christmas cups. Luckily, you don't have to wait for the holidays to purchase a colorful seasonal tumbler, cold cup, hot cup, or mug.
Why not celebrate Halloween with a new cup? The world will appreciate fewer throwaway cups. Starbucks rewards members get 25 Stars and a $0.10 discount for bringing a recyclable cup.
The coffee chain wants to limit the amount of its single-use cups that end up in landfills by 2030 and is paying higher rewards to individuals using reusable cups in test areas, so grab a Halloween cup next time you're there.
This year's Halloween mugs are vibrant and pumpkin-filled. One 16-ounce brown pumpkin tumbler and one bright pink pumpkin mug are available.
Starbucks' 16-ounce multi-color drip cold cup in green, pink, and orange is another seasonal favorite. A 24-ounce green drip cold cup is available.
The 16- and 24-ounce black bling cold cups with metallic gloss. A matching keychain is available. The 14-ounce Calavera skull mug is another option.
These cups will make your Halloween season more fun while reducing landfill trash.
Starbucks is on the right road with such products, but if it wants to rehabilitate its corporate image, it must learn from past union-busting missteps.